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Why Software Innovations Work!
by ToteMack of TotemCash.com


Risk takers are often the people who make the most money. Whether you're a gambler or a stockbroker, when you lose, you lose big, but when you win…well, HELLO DOLLY!

Risk takers in the adult industry are those who are prepared to do something outside the box, in the hope that their difference will make them stand out from the crowd. That's no easy feat in any industry, especially the adult online biz, however, products such as 3D adult games, virtual sex videos and real-life strippers on computer desktops are doing just that. They've brought something new and innovative to the industry, and are starting to reap the rewards for being different!

Industry leaders in general stay ahead of the competition because of three main factors:
1. They're up-to-date on the newest innovations in the industry
2. Their companies are dynamically structured, which allows for a maximum amount of room for fast and decisive development.
3. They know how to capitalize on a good idea.

This is true for all industries, and although these are obviously not the only factors that determine a 'market leader,' these three best illustrate the points I'd like to develop.

New software and product innovations are costly investments. Yet, if you really believe in your idea and others do too, then you should go for it. All it takes is an initial financial investment, a decent business plan, which you've examined closely with a friend who's an accountant or with your brother who's just a good businessman, and you've got things rolling. But what lies ahead, up the road, for the adult innovator?

You have to look at the initial 'big' investment (your time and money) as a sort of risk cushion. The more time you spend on developing the idea and the software, the smaller the risk will be, and the more likely it is that the final product will be successful. But be careful! You have to time your product launch date, carefully. You have to ask yourself whether the market, where it is today, is ready for this kind of product idea. Ask yourself, where does your product fit in, in relation to the competitors out there? Are you bringing something new or more advanced than what already exists?

If you're an adult webmaster, but feel you lack the ways and means to develop a new product yourself, you can still be an innovator. By promoting these types of sites, your site in turn will be seen as innovative, because you're promoting cutting-edge technology products, and making money doing so! So what are the advantages of promoting innovative adult products on your site?

These types of products and Web site innovations offer superior physical stimulation, in most cases by involving heightened context through added personality and optimized movement. Lets not overlook the bounciness factor, they offer visitors mental entertainment as well. Interactivity, story lines and often humor, involve the user in a much more personal way, and allow them to develop a relationship with the adult materials. This means higher retention ratios for the products you sell on your site, and therefore, longer term moneymaking partnerships.

It is the task of the entertainer to keep pace with the newest innovations. Those who don't will lose loyalty to those who do, and those who remain ahead of the game will be in a much better position for change. Visitors to your sites are attempting to stir up their lifestyles with stimulating entertainment; they want to enjoy themselves. Flash presentations, desktop strippers, interactive movies and games, and sexy screensavers, offer viewers stimulation beyond that offered by any static image - and even by most video footage. Thus, in the highly competitive environment surrounding the adult Internet, those sites that take advantage of these cutting edge opportunities to entertain their visitors will survive competition gracefully.

Credits
1. Grimm, Amanda. "Breakthrough with New Methods of Delivering Adult Material", AdultWebmasterConsultants.com, August 2002.

A short note on TotemCash As an alternative to developing new product innovations of your own, TotemCash offers webmasters a very sweet deal. Through their partnership program, you can offer their unique innovations ( VirtuaGirl & StripSaver ) to your users, and convert traffic like never before.

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